Since the COVID-19 lockdown, most of the artisans have been out of work. Stocks have accumulated and they are facing a severe cash crunch. The timing could not have been worse. A falling economy, unemployment, reduced spending, the pandemic, and subsequent lockdown have had a devastating impact on the handicrafts sector. Artisans and weavers are the third largest segment among the poor. Most of their products are "non-essential" which could be the reason why their alarming situation is getting very little visibility despite the call for "vocal for local" and 'Atmanirbhar Bharat".
Since the lockdown, production has stopped completely. Huge unsold inventory has piled up. There has been no sale either through exhibitions or through orders. They have no capital to reinvest. The artisans have neither food for daily consumption nor enough savings to meet medical expenses.
After the lockdown when the situation is under control a little bit Dharohar took the step and organize an exhibition in Vadodara and Rajkot with the support and collaboration with DCH (Development Commissioner Handicraft), Ministry of textile Government of India, Garvi Gurjari for the Artisans. Dharohar started coordinating with the SC artisans for the exhibition and provide a platform through which they can earn in such a situation of Pandemic.
More than 100 SC artisans participate in the exhibition of the Vadodara and more than 70 SC artisans in the exhibition of the Rajkot.
1. Provide work to the artisans for their income generation under CSR:
· Mask Making (15000) under CSR of ONGC and distribute free of cost in Narmada and Vadodara District, Gujarat.
· Cotton bags under CSR of Collabra
· Distribution of 1500 Ration kits in Vadodara and Bharuch District, Gujarat
2. Distribution of medicines in the slum area of Vadodara, Gujarat.
3. Awareness Camp in Vadodara, Gujarat.
4. Opportunities to Young talented Designers through internship and part-time job
5. Slum Area Contribution through income generation and awareness activities.